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October 25, 2013

CRIZAL

MOVIES AND MUSIC AND MORE IN A NEW LIGHT

October 22, 2013 (Manila, Philippines) – Crizal Transitions, the world’s leading Photochromic lens capable of adjusting to any lighting condition, shines a bright light on the metropolitan cultural scene, as it hosts Crizal Transitions Cinemajam, the first ever outdoor movie marathon and music festival in the Philippines, on November 30, 2013 at Event Circuit Makati.

Crizal Transitions Cinemajam brings together some of the country’s top bands, two special movies, and a host of exciting activities. Crizal Transitions Cinemajam sees the arts and celebration in a different and changing light, as it ushers guests through the unique experience of shifting perspectives—a fun afternoon fair segueing into a sunset music festival, capped with an evening movie marathon and after-party concert.

Two movies, “Love, Actually,” and “Limitless,” highlight Crizal Transitions’ message of “Seeing life in a bright light,” offering viewers different, enlightening takes on loving and living. The romantic comedy “Love, Actually,” is a feel-good movie on the delirious joys and bittersweet sorrows of love. “Limitless,” meanwhile, is an action thriller on the extremes a man will push himself in pursuit of perfection. Bradley Cooper plays a writer who takes an experimental drug that allows him to fully use his intellectual faculties.

Bamboo, Itchyworms, Callalily, Moonstar 88 and GraceNote, create a sunset symphony of sound and sensibility as they render their special brand of rock and indie pop.
A windfall of exciting activities gratifies the senses. A free vision screening in the Optical Village section will check guests’ eyesight. Thrill-seekers can choose among karting, bungee jumping, skating and kite-flying for their kicks. Games and raffle prizes await lucky guests.

Tickets are available from Ticketworld at Php 1,350. Proceeds of the event will benefit the children of the World Vision Foundation. Get two (2) free tickets with every pair of Crizal Transitions.

Crizal Transitions lenses are available in all optical centers in the country.

About Essilor
The world’s leading ophthalmic lens company, Essilor designs, manufactures and markets a wide range of lenses to improve and protect eyesight. Its corporate mission is to enable everyone around the world to access lenses that meet his or her unique vision requirements. To support this mission, the company allocates around €150 million to research and development every year, in a commitment to continuously bring new, more effective products to the market. Essilor’s flagship brands are Varilux®, Crizal®, Crizal Transitions®, Xperio®, OptifogTM and Airwear®. It also develops and markets equipment, instruments and services for eyecare professionals. Essilor reported consolidated revenue of €4.2 billion in 2011 and employs around 48,700 people in some 100 countries. It operates 19 plants, a total of 390 prescription laboratories and edging facilities, as well as several research and development centers around the world.
For more information, please visit www.essilor.com.ph

Jinky Navo
Marketing Manager
+63.917.883.7719
navoj@essilor.com.ph

Will Hsu
Monsters Centaur Production Inc.
+63.917.522.5161
whsu@monstersproduction.com

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