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March 05, 2021


CHÁRMÁ and Girls Got This Partner for a Cause

Celebrate Women’s History Month by Empowering Marginalized Women

MANILA, Philippines – Celebrate Women’s History Month throughout the entire month of March as CHÁRMÁ and Girls Got This come together to uplift the lives of marginalized women across the Philippines. Limited Edition Chàrmà X Girls Got This International Women’s Day Tops are available now at and Shopee for just PHP 1,295.00!

Understanding the Risks
The on-going pandemic has led to a host of challenges that women and girls in the Philippines face every day. Threats to their safety and well-being, gender-based violence, economic insecurity, and limited access to healthcare and educational services are just among some of the issues that Filipinas are incredibly vulnerable to. Without the right support and guidance, these problems will become worse and result in even more poverty.

Collaboration to Uplift Lives
Girls Got this, in collaboration with CHÁRMÁ, promises to uplift the lives of marginalized girls in the Philippines by ensuring that these women have access to opportunities that can help them secure a positive future with dignified employment. With this, limited-edition CHÁRMÁ X Girls Got This Women’s Month tops are now available for just PHP 1,295.00 at and Shopee.

Every top sold will help a Filipina in need by funding her for a job skill three month program that will empower her with the knowledge and skill necessary before meeting potential employers.

“Join us to #StandWithGirls  and give them the  opportunity to reach their full potential,” shares CHÁRMÁ founder Charmaine Palermo. “A simple top purchase can make an impact in the lives of these women.”

Spread the energy and visit CHÁRMÁ on Instagram (@charma___) #livecharma


About Girls Got This

Girls Got This is an action-led movement that combines the power of play and innovative education to help the world’s most vulnerable girls stay in school, receive a quality education and create dignified employment opportunities for themselves and their communities in the Philippines. With Girls Got This ‘Works’ we hope to upskill and provide employment opportunities for adolescent girls and young women (age 18 – 26) from the most marginalised communities hardest hit by COVID-19 across Cebu. Check us out on ( and on Instagram (@_girlsgotthis) to find out more about how you can help to #standwithgirls

About Chàrmà’s
Born in Manila, Philippines – CHÁRMÁ is a collection of versatile not-so-basic basics that challenge the convention of traditional activewear. Each Street-ready design seamlessly combines the high-performance support you need with striking details you’ll love. Spread the energy and visit CHÁRMÁ online! ( and on Instagram (@charma___) #livecharma